CYTA FIBER NETWORK

Category
Brand Communication, Corporate Public Relations, Event Management, Events, Launch, Media Relations, Public Affairs
About This Project

Objective: A high profile event for the Fiber optics launch in Cyprus.

Cyta our client launched the new Fiber optic network, which gives the opportunity to the people to benefit from higher download and upload speeds up to 1Gbps and 120Mbps respectively.

High calibre people from the government, clients of Cyta and Media people attended the event.

The event was held in the Headquarters’ yard of CYTA premises.  The challenge was to transform the space in order to give to our guests the experiential feeling of a future era.   For the purposes of this challenge we have used high end technology equipment and custom made branded constructions.

Speeches were held from Cyta Chairman of the board of Directors, the Minister of Transport, Communications and Works on behalf of the President of the Republic of Cyprus Mrs. Vassiliki Anastassiadou.

The epitome of the event was an artistic performance with visual animations and projections performed, directed by pr:partners.

Live Jazz band was performing during the networking and mingling.

Description:

Campaign Launch event

Appreciation Corporate and Press event.

Christmas event at the Mall of Cyprus.

Digital video and video performance

Publicity plan

Art Directing and organising the performance

Multimedia keynote speeches

Coordination, Artwork and Branding events.